During a recent webinar FROM DUST TO PROSPERITY: The ROLE of Soil in Shaping Africa’s Future co-hosted by the coalition of Action 4 Soil Health and the Allure of Soil Campaign, experts from around the world shared their perspectives on soil’s significance, its degradation, and the urgent need for action to restore and preserve it.

On 13 September 2024, the Allure of Soil Campaign was officially launched in Nairobi, Kenya, with sights set on the global stage!

The Coalition of Action 4 Soil Health (CA4SH) was excited to join CIFOR-ICRAF, the African Wildlife Foundation and more in celebrating the official launch of the campaign.